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February 2018

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How big data is making restaurant customers fall in love with their brand

If you want customers to have a spring in their step and a song in their heart when they think about your brand, then you need to make an emotional connection. But how can brands build worthwhile connections? Many brands have used big data to strengthen their relationship with longtime and new customers.

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5 leadership traits of Abe Lincoln that every QSR franchise owner should follow

Abraham Lincoln was a talented leader. You may not be leading a country, but your decisions impact others. So, this President’s Day, don’t just focus on the Lincolns in your cash drawer but take note of Honest Abe’s top 5 leadership qualities. It will help you grow yourself and your business.

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This data will help you run a more profitable franchise

It’s unlikely someone would work running a QSR franchise just to break even. It’s crucial to be profitable and sustainable. So, what’s the secret to running a profitable franchise? We say it’s looking at the right data. Here are the top data sources you need to monitor if you want to go for the gold.

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QSR Management: How to earn your employees’ loyalty

Finding reliable and loyal employees is not an easy task, especially in the restaurant industry, which has one of the highest turnover rates (62.2%). For QSR owners, high turnover impacts time, efficiency, and profits. So, how do you combat this? Here are four ways to decrease turnover and increase employee loyalty.

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