Jason Tober
Blog, Restaurant reporting

If you’ve ever looked up a recipe online, you probably remember scrolling through seven paragraphs about how the author was following their passion through a remote village in Tuscany when they discovered a recipe that changed their life forever. Don’t worry, we’ll skip that part and get straight to the good stuff.

To make a successful QSR, you need five main “ingredients.” We’ll dive into each of these “ingredients” and explain why each one plays a big role in the success of your business.

The BEST recipe for homemade QSR success:

2 cups of hire the right people
1 cup of training
2 Tbsp. of develop good leaders
1/2 tsp. of enforce the rules
Pinch of monitor the numbers

2 cups of hire the right people

Every good QSR needs the right people. You’re probably not going to be the one conducting the majority of your interviews, so to make sure you’re hiring the right people, take a look at your interviewers. Are they using the interview guides and other tools at their disposal? Do they ask the right questions? Consider coaching your store managers directly, and they can pass their skills along to shift managers and anyone else who may be involved in the interviewing process.

Having trouble attracting good candidates? An effective strategy is to hold open interviews. Try to vary the day of the week and the window of time, so candidates working other jobs or who have limited transportation options are better able to attend. Still having trouble? Offer referral bonuses to your employees for referring candidates that are ultimately hired.

1 cup of training

Once you’ve hired the right people, give them the training they need to make your QSR succeed. Understand that everyone learns differently. Start by making time for onboarding and orientation. New employees should have time to get comfortable with not only their new job but with the company and its culture. Also, teach from manuals, job aids, recipe cards, and the like to support the knowledge base and provide a resource for the new employee down the line.

New employees should learn not just from store managers and shift runners, but from your best-performing employees. Pairing new employees with your best performers ensures that your new talent learns good habits firsthand.

2 Tbsp. of develop future leaders

How many of your shift runners, store managers, and other leaders were hired directly into those supervisory positions? Most of them probably started as individual team members and got to where they are today because of training and mentorship. That means that your future leaders may already be working for you.

Lean into this. Invite top performing team members to manager meetings. Ask for their input on decisions and their feedback on issues facing the store. Make it clear that team members who perform well and who are interested in advancement have a path to do so.

1/2 tsp. of enforce the rules

Make your expectations clear. When you reward lower-performing employees over more deserving team members or punish one employee differently than another for the same infraction, you’re creating an environment where the rules aren’t consistent. And that is bad for morale. Structure and consistency are essential to running a successful QSR. When your employees know the rewards for success and the consequences for misbehavior, you’ll have a team with incentive to succeed.

Pinch of monitor the numbers

Keeping an eye on your numbers has always been important, and with the analytics tools available today, it’s easier than ever to make store metrics work to your advantage. You may not have time to keep a close eye on your sales, labor costs, food costs, employee stats, and more — but make sure someone on your team does. Measure stats by day, week, and sales period. And don’t just limit yourself to the usual metrics, either. Use loss prevention tools to monitor your cash, and use security tools to keep an eye on your stores. If you’re not monitoring your numbers, who is?

Conclusion

The recipe for QSR success is simple but often overlooked. Just like baking a batch of cookies, you can’t simply throw a bunch of ingredients together and hope for the best. With these 5 ingredients, you can make QSRs that will knock your socks off — a recipe for success.

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